# A Little Bird

> A Little Bird is an experiential marketing agency specializing in CPG brand activations, product sampling, social media community building, and brand consulting.

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## Company
- [Home](https://alittle-bird.com/): Experiential marketing agency for CPG, food, beverage, and lifestyle brands.
- [About](https://alittle-bird.com/about.html): Company background, leadership team, and why brands choose A Little Bird.
- [Services](https://alittle-bird.com/services.html): Experiential marketing and brand activation, social media and community building, and CPG consulting.
- [Work](https://alittle-bird.com/work.html): Full portfolio of client case studies.
- [News](https://alittle-bird.com/news.html): Blog covering brand engagement, experiential marketing, social media, and CPG strategy.
- [Contact](https://alittle-bird.com/contact.html): Get in touch with A Little Bird.

## Case Studies
- [YASSO: National Product Sampling Tour](https://alittle-bird.com/work/yasso.html): Turning ice cream lovers into loyal Yasso customers through nationwide sampling.
- [Ocean Spray: Influencer Marketing](https://alittle-bird.com/work/ocean-spray.html): A creator-led farm immersion that drove 9 million views and national media buzz.
- [MadeGood: Product Sampling](https://alittle-bird.com/work/madegood-product-sampling.html): Scaling product sampling into a smarter, data-driven activation playbook.
- [CELSIUS: Partnership Activation](https://alittle-bird.com/work/celsius.html): Connecting CELSIUS to healthy lifestyle culture through a Tough Mudder brand tour.
- [STōK: Brand Activation](https://alittle-bird.com/work/stok.html): Winning over brand-loyal coffee drinkers with hands-on cold-brew sampling.
- [JBL: Brand Experience](https://alittle-bird.com/work/jbl.html): An experiential campaign built around JBL's partnership with Toyota.
- [Proper Wild: Street Team Marketing](https://alittle-bird.com/work/proper-wild.html): Driving trial for a clean-energy shot brand across NFL stadiums and campuses.
- [Mr. Lid: Social Media Marketing](https://alittle-bird.com/work/mr-lid.html): Building a social media presence from the ground up for a patented storage brand.
- [Franciscan: Brand Activation](https://alittle-bird.com/work/fresh-ideas-give-franciscan-fire-brand-activations.html): Pairing Franciscan wine sampling with the Heritage Fire Festival across 14 cities.
- [SoBe: Experiential Marketing](https://alittle-bird.com/work/sobe.html): Keeping a maturing beverage brand relevant with a younger audience.
- [BACARDÍ: Brand Strategy](https://alittle-bird.com/work/bacardi.html): Re-engaging trade and consumers to reinvigorate global rum sales.
- [ONE Bar: Product Sampling](https://alittle-bird.com/work/one-brands.html): Four years of national experiential sampling across gyms, races, and festivals.

## Blog
- [The Essential Truth About a CPG Marketing Agency](https://alittle-bird.com/news/what-a-cpg-marketing-agency-does-and-when-a-brand-needs-one.html): What a CPG marketing agency does and when a brand needs one.
- [Why CPG Founders Are Choosing One Partner Over Many](https://alittle-bird.com/news/why-cpg-founders-are-choosing-one-partner-over-many-the-rise-of-all-in-one-cpg-consulting.html): The rise of all-in-one CPG consulting.
- [Street Team Marketing for CPG](https://alittle-bird.com/news/street-team-marketing-for-cpg-the-brand-activation-playbook-roi-tracking-tool.html): The brand activation playbook and ROI tracking tool.
- [Why Brands Should Reinvest AI Savings Into Brand Experiences](https://alittle-bird.com/news/why-brands-should-reinvest-ai-savings-into-brand-experiences.html): Turning AI efficiency gains into real-world brand experiences.
- [Turning Content into Community](https://alittle-bird.com/news/turning-content-into-community-this-is-what-sets-our-social-advertising-agency-apart.html): What sets A Little Bird's social advertising approach apart.
- [How the Best Social Media Marketing Agencies Deliver Campaigns](https://alittle-bird.com/news/how-the-best-social-media-marketing-agencies-deliver-campaigns-that-drive-real-results.html): Campaigns that drive real results.
- [Proven Instagram Marketing Strategies](https://alittle-bird.com/news/proven-instagram-marketing-strategies-insights-from-leading-brands.html): Insights from leading brands.
- [How Content Marketing in Social Media Builds Community](https://alittle-bird.com/news/how-content-marketing-in-social-media-builds-community-drives-action-and-delivers-value.html): Drives action and delivers value.
- [Challenges Using Brand Engagement Marketing](https://alittle-bird.com/news/challenges-using-brand-engagement-marketing-how-to-meet-them.html): Common challenges and how to meet them.
- [Brand Engagement Strategy That Works: 5 Examples](https://alittle-bird.com/news/brand-engagement-strategy-that-works-5-examples.html): Five real brand engagement strategy examples, including A Little Bird's own Franciscan wine tour.